At Louis Vuitton, Pharrell Williams Looks to the Future

Creative Director Pharrell Williams presents Future Dandies for Louis Vuitton in Paris, marking the 130th anniversary of the Maison’s iconic monogram.

 

Presented at the Jardin d’Acclimatation in Paris, the new collection by Pharrell Williams, TIMELESS TEXTILES, reimagines a future already in motion. The Men’s Creative Director reframes luxury as driven by function, where each garment expresses timeless performance elevated by craft savoir-faire and textile innovations.

Conceived by Pharrell Williams, a transparent house called the DROPHAUS epitomizes this futuristic approach. The home welcomes the silhouette of the New-Dandy, ready to appropriate the past while stepping ahead into the future. Channeling the DROPHAUS, the theme of droplets ripples throughout the collection, from embroidery as delicate as raindrops to the new LV Drop sneaker with a splash effect. The wardrobe is enriched by fabrics bursting with innovative creativity. The classic houndstooth, herringbone and check are woven with technical yarns that turn reflective under light. Scarves are waterproof and ties crafted in perforated leather. Trompe-l’œil defines a subtle textile language, with T-shirts woven in vicuña, mink emulating toweling, or wool crafted like neoprene. Water-repellent Silk-Nylon fuses with trompe-l’œil and technical performance to masquerade as leather.

 

The timeless future dialogue that infuses the collection embraces accessories as well, including sunglasses and sci-fi Sierra boots. Midnight Flash bags turn iridescent silver, the Speedy P9 bag appears in glow-in-the-dark Monogram.

Exceptional craft is more foundational than ever in Pharrell William’s future-facing vision. Trunks are hand-painted with a replica of Art nouveau floral stained-glass windows of the Vuitton family’s Asnières home, or adorned with leather marquetry of Paris cityscapes, welcoming the spirit of travel. A resolute embrace of the future that celebrates the Maison’s rich heritage.

 

Show Spectacle

Soundtrack: The show featured live music from a gospel choir and orchestra, with a soundtrack produced by Pharrell Williams, including tracks from A$AP Rocky, John Legend, and Quavo.

Front Row/Runway: Guests included SZA, Usher, Future, and Skepta, while BamBam of GOT7 made a runway appearance.

The show reinforced Louis Vuitton as a “cultural platform” bridging fashion, architecture, and music, celebrating the brand’s heritage while stepping into a “timeless future”.

Image & Video Credits: Louis Vuitton |Paris, France